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Richest YouTubers in Mexico

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YouTube has become a thriving platform for Mexican creators to showcase talent, build communities, and earn multimillion-dollar fortunes. From gaming and travel vlogs to beauty tutorials and viral challenges, Mexico’s top YouTubers span a wide variety of genres and have built global audiences in the Spanish-speaking world.

This list explores the Top 15 Richest Mexican YouTubers in 2025, highlighting their subscriber base, net worth in USD, age, and the content that brought them fame.

Top 15 Richest YouTubers in Mexico:

YouTube’s rise in Mexico has given birth to a diverse group of creators. From gaming giants to travel moguls and beauty empires, here are the top-earning Mexican creators.

YouTuber NameNet Worth (USD)
Fede Vigevani$88 million
Karla Bustillos$141 million
Susy Mouriz$78 million
YOLO AVENTURAS$60 million
Ricky Limon$58 million
Juan De Dios Pantoja$45 million
Badabun$40 million
Caín Guzmán$35 million
Luisito Comunica$20 million
Mau McMahon$28 million
Kimberly Loaiza$12 million
GENIAL$30 million
Rubén Tuesta$27 million
BabyBus$25 million
La Granja del Borrego$22 million

Meet the Highest Earning YouTubers in Mexico

1. Fede Vigevani – $88 Million:

Subscribers: 70.M
Age: 32
Source of Income: Gaming content, challenges, brand partnerships, merchandise

Fede Vigevani is Mexico’s biggest YouTube success story and the most-subscribed Spanish-speaking YouTuber worldwide.  

His engaging gameplay featuring Minecraft, Roblox, and viral challenges has attracted a massive global following across Latin America.  

With 22.58 billion total views and monthly earnings ranging from $504,000 to $2 million, Fede has turned his gaming passion into an empire.  

Known for his consistent uploads (over 1,590 videos) and interactive content, he’s an icon in the global Spanish gaming world.  

His net worth of $88 million places him at the top of Mexico’s creator economy, making him not just a YouTuber but a full-fledged digital entertainment entrepreneur.

2. Karla Bustillos – $141 Million:

Subscribers: 47M
Age: 29
Source of Income: Beauty products, YouTube ads, brand partnerships, e-commerce

Karla Bustillos commands the highest estimated net worth among Mexican YouTubers at $141 million.  

Despite not having the most subscribers, her strategic business diversification has built extraordinary wealth.  

She creates beauty tutorials, lifestyle content, and product reviews that resonate with a premium audience demographic.  

Karla has leveraged her YouTube fame to launch proprietary cosmetics lines, beauty education courses, and an e-commerce platform. Her channel boasts 14.02 billion total views and 1,600+ videos.  

With high-commission affiliate partnerships and long-term brand ambassador deals with major cosmetics companies, Karla proves that niche authority in beauty can generate more wealth than raw subscriber counts alone.

3. Susy Mouriz – $78 Million:

Subscribers: 32.9M
Age: 31
Source of Income: Beauty tutorials, product lines, YouTube ads, affiliate marketing

Susy Mouriz has built a $78 million fortune through her beauty and lifestyle empire.  

With 15.91 billion total views and 2,330+ videos, she’s established herself as one of Mexico’s most trusted beauty authorities.  

Her content focuses on makeup tutorials, skincare routines, and honest product reviews that help viewers make purchasing decisions.  

Susy’s success comes from multiple revenue streams, including YouTube ads ($100K–$300K monthly), beauty product collaborations, online courses, and high-value affiliate commissions.  

Her premium audience demographic, primarily women aged 18–35 with strong purchasing power, makes her content particularly valuable to advertisers and beauty brands seeking authentic influencer partnerships.

4. YOLO AVENTURAS – $60 Million:

Subscribers: 65.6M
Age: Group Channel
Source of Income: Extreme adventures, brand deals, YouTube ads, tourism partnerships

YOLO AVENTURAS is Mexico’s #2 most-subscribed channel and boasts the highest total views of any Mexican creator at 25.68 billion.  

This adventure-focused team creates extreme challenges, travel exploration, and viral stunts with cinematic production quality.  

Their unique niche has limited direct competition, allowing them to dominate the Spanish-language adventure content space.  

With 3,090+ videos and monthly earnings estimated at $300K–$800K, YOLO AVENTURAS has built a sustainable business model.  

They’ve also launched a secondary channel (#10 on this list with 34.2M subscribers), demonstrating smart audience segmentation and content diversification strategies that maximize revenue potential.

5. Ricky Limon – $58 Million:

Subscribers: 35.9M
Age: 30
Source of Income: Comedy content, live shows, brand sponsorships, merchandise

Ricky Limon has accumulated a $58 million net worth through comedy entertainment that resonates across generations.  

With 15.95 billion total views and 1,590+ videos, he’s mastered the art of relatable humor in the Mexican context.  

His comedy sketches, challenges, and satirical content have earned him both YouTube success and opportunities in traditional media, including television appearances and live comedy tours.  

Ricky’s estimated monthly YouTube earnings range from $120K–$350K, supplemented by substantial income from brand partnerships, merchandise sales, and stand-up performances.  

His ability to transition YouTube fame into multiple entertainment platforms demonstrates the versatility needed for long-term success in the creator economy.

6. Juan De Dios Pantoja – $45 Millones:

Subscribers: 54.5M
Age: 28
Source of Income: Music videos, concerts, brand deals, YouTube ads

Juan De Dios Pantoja has built a $45 million fortune by successfully blending YouTube with a professional music career.  

Despite having only 483 total videos (far fewer than competitors), his content averages an exceptional 17.9 million views per video, the highest efficiency ratio among Mexico’s top creators.  

His monthly performance includes 6.8 million views and 115,600 likes, demonstrating extremely high engagement rates.  

Juan earns from multiple streams: YouTube ads ($250K–$600K monthly), music streaming platforms, concert tours ($100K–$500K per show), and premium brand endorsements.  

His strategic quality-over-quantity approach and dual career as musician and content creator have created a sustainable, diversified income model that protects against platform algorithm changes.

7. Badabun – $40 Million:

Subscribers: 47.6M
Age: Media Company
Source of Income: Viral videos, brand integrations, multi-creator network

Badabun pioneered the viral content format in Mexico and built a $40 million media empire in the process.  

With an incredible 27,230+ videos (the highest count among top creators) and 20.07 billion total views, they’ve mastered high-volume production.  

Their content spans social experiments, challenges, celebrity gossip, and trending topics, using a multi-creator model that allows daily uploads.  

This network approach generates estimated monthly revenue of $200K–$500K from ads alone, plus substantial income from brand integrations and sponsored content.  

Badabun’s success demonstrates how treating YouTube like a media company, rather than a personal channel, can scale to massive audiences.  

They were one of Mexico’s first successful YouTube organizations and continue adapting to trends to maintain relevance.

8. Caín Guzmán – $35 Million:

Subscribers: 35.3M
Age: 27
Source of Income: Comedy sketches, brand deals, YouTube ads

Caín Guzmán has accumulated $35 million through relentless content production and comedy entertainment.  

With 23.17 billion total views (third-highest in Mexico) and an astounding 5,410+ videos, he’s a content creation machine.  

His ultra-high volume strategy, posting multiple times weekly for years, has mastered YouTube’s algorithm through consistency and audience habit formation.  

Caín’s comedy sketches, parodies, and viral content appeal broadly across age demographics.  

His estimated monthly earnings of $100K–$300K come primarily from ad revenue, supplemented by brand sponsorships and merchandise.  

His success proves that sustained, high-frequency production can build substantial wealth even in competitive comedy niches.

9. Luisito Comunica – $20 Million:

Subscribers: 45.2M
Age: 33
Source of Income: Travel vlogs, Rey Palomo clothing, Gran Malo tequila, YouTube ads

Luisito Comunica (real name: Luis Arturo Villar Sudek) is Mexico’s most internationally recognized YouTuber and a true business mogul. 

While his YouTube net worth is $20 million, his total business empire generates $1.2M–$2.2M monthly through multiple ventures.  

His YouTube channel earns $185K–$554K monthly from ads alone.  

Beyond YouTube, Luisito launched Rey Palomo, a successful clothing brand generating $400K–$600K monthly, and Gran Malo, a premium tequila brand earning $500K–$800K monthly.  

He’s also published books, does voice acting work (including Sonic the Hedgehog’s Latin American Spanish voice), and maintains lucrative tourism partnerships.  

His net worth evolved from $5,000 in 2012 to $20 million in 2025, showcasing consistent 13-year growth.  

Awards include Digital Personality of the Year (GQ Latin America 2018) and Digital Leader of the Year (Eliot Awards 2018).

10. Mau McMahon – $28 Million:

Subscribers: 29.9M
Age: 25
Source of Income: Gaming content, sponsorships, Twitch streaming

Mau McMahon represents the new generation of Mexican gaming creators with a $28 million net worth built on Minecraft, Roblox, and trending game content.  

With 7.51 billion views and 1,190+ videos, he’s experiencing rapid growth in the competitive gaming space.  

Mau’s cross-platform strategy, combining YouTube uploads with Twitch live streaming, maximizes both ad revenue and direct fan support.  

His younger demographic (13–24 years old) provides strong engagement rates that attract gaming peripheral brands and game developer partnerships.  

Monthly earnings of $80K–$250K come from YouTube ads, gaming sponsorships, merchandise, and streaming subscriptions.  

As one of Mexico’s fastest-growing gaming channels from 2023–2025, Mau demonstrates how niche expertise in gaming can rapidly build wealth among Spanish-speaking audiences globally.

11. Kimberly Loaiza – $12 Million:

Subscribers: 47.3M
Age: 26
Source of Income: YouTube content, music career, brand partnerships

Kimberly Loaiza has built a $12 million net worth through her dual career as a YouTuber and professional singer. 

Her lifestyle vlogs, music videos, and family content attract 47.2 million subscribers, making her one of Mexico’s top female creators.  

In September 2025, she earned $82,409–$112,900 from YouTube alone.  

Kimberly’s revenue diversification includes music streaming ($40K–$80K monthly), concert performances ($100K–$300K per event), brand collaborations, and merchandise sales.  

Her total monthly income ranges from $300K–$600K across all platforms.  

Kimberly’s authentic personality and relatable family content have built a loyal audience, primarily young women, who support both her YouTube channel and music career.  

Her success demonstrates how creators can leverage YouTube fame to launch parallel entertainment careers that multiply earning potential.

12. GENIAL – $30 Million:

Subscribers: 32M
Age: Media Network
Source of Income: Life hacks, educational content, brand deals, licensing

GENIAL is part of the global TheSoul Publishing network and has built a $30 million operation through educational entertainment.  

With 7.18 billion views and an incredible 10,570+ videos (third-highest video count), they’ve mastered industrial-scale content production.  

Their life hacks, DIY tutorials, and educational content appeal to family audiences seeking practical, safe, advertiser-friendly videos.  

The channel benefits from international content syndication, professional production teams, and cross-platform distribution.  

Monthly earnings of $80K–$220K come from YouTube ads, educational platform licensing, and family-oriented brand partnerships.  

GENIAL’s success shows how joining or creating a content network can provide production resources and distribution advantages that individual creators struggle to achieve alone.

13. Rubén Tuesta – $27 Million:

Subscribers: 27.9M
Age: 29
Source of Income: Comedy sketches, live shows, brand sponsorships

Rubén Tuesta has accumulated $27 million through comedy content that achieves remarkable efficiency.  

Despite having “only” 27.9 million subscribers (15th in Mexico), his 19.17 billion total views demonstrate exceptional audience loyalty.  

With an average of 11.6 million views per video (highest in the top 15), Rubén proves that engagement quality matters more than raw subscriber counts.  

His 1,650+ comedy sketches and parodies have built a dedicated fanbase with strong replay value.  

Monthly earnings of $70K–$200K from YouTube are supplemented by live comedy performances, television appearances, and premium brand deals.  

Rubén’s high views-per-video ratio indicates his content consistently outperforms the algorithm’s recommendations, driving sustainable long-term revenue even as competitors with larger audiences struggle with declining engagement.

14. BabyBus – $25 Million:

Subscribers: 42.5M
Age: Children’s Brand
Source of Income: Educational videos, app subscriptions, merchandise licensing

BabyBus has built a $25 million business through Spanish-language children’s educational content.  

With 17.62 billion total views and 1,860+ videos, they’ve become a trusted brand for parents seeking safe, educational entertainment.  

Their songs teach letters, numbers, and values through colorful animations that encourage repeated viewing, a key advantage in children’s content where rewatch rates drive total view counts.  

Despite lower CPM rates due to COPPA (Children’s Online Privacy Protection Act) restrictions, BabyBus compensates through massive view volumes and diversified revenue, including app downloads, subscription services, merchandise licensing, and educational product partnerships.  

Their success demonstrates that children’s content, while having unique monetization challenges, can still build substantial wealth through brand licensing and product extensions beyond YouTube ad revenue alone.

15. La Granja del Borrego – $22 millones:

Subscribers: 27.4M
Age: 35
Source of Income: Rural comedy, brand deals, YouTube ads, merchandise

La Granja del Borrego has built a $22 million fortune through unique rural lifestyle comedy content.  

With 6.62 billion views and 477 videos, this creator has found a distinctive niche that stands apart from urban-focused Mexican content.  

The channel’s rural comedy sketches, farm life parodies, and relatable countryside humor appeal to audiences both in rural Mexico and urban viewers seeking authentic, down-to-earth entertainment.  

Despite having fewer videos than most top creators, La Granja del Borrego maintains a dedicated fanbase that generates consistent views and engagement.  

Monthly earnings of $60K–$180K come from YouTube ads, agricultural brand partnerships, and merchandise featuring the channel’s characters and catchphrases.  

This success shows that unique positioning in underserved niches can build substantial wealth even without the highest subscriber counts.

Frequently Asked Questions:

Who is the richest YouTuber in Mexico in 2025?

Karla Bustillos has the highest estimated net worth at $141 million, while Fede Vigevani has the most subscribers (69.9M) and the highest monthly earnings ($504K-$2M).​

How much do top Mexican YouTubers earn per month?

Top earners range from $70K to $2 million monthly. Fede Vigevani leads with $504K-$2M, while Luisito Comunica’s total business income reaches $1.2M-$2.2M monthly.​

Who is the most-subscribed YouTuber in Mexico?

Fede Vigevani leads with 69.9 million subscribers, making him the most-subscribed Spanish-speaking YouTuber globally.​

Are there any female creators on the list?

Yes, Karla Bustillos ($141M net worth, 47M subscribers), Susy Mouriz ($78M, 32.8M subscribers), and Kimberly Loaiza ($12M, 47.2M subscribers) are among Mexico’s top-earning female creators.​

What type of content is most profitable in Mexico?

Gaming, travel vlogs, beauty tutorials, and comedy content dominate. However, beauty creators often achieve their highest net worth through product lines and business ventures beyond YouTube.​

Conclusion:

Mexican YouTubers are thriving in a variety of niches, proving you don’t need Hollywood connections or massive budgets to build multimillion-dollar empires. From gaming giants like Fede Vigevani earning up to $2 million monthly to travel mogul Luisito Comunica’s diversified business empire, these creators have inspired millions and built lasting digital legacies.​

Whether you’re a content creator or a curious viewer, their stories show that passion, consistency, and strategic business thinking can lead to massive success. The data reveals several key insights:

  • Gaming and lifestyle content dominate the highest subscriber counts
  • Beauty and specialized niches generate the highest net worth through business diversification
  • YouTube success in Mexico takes 5-10 years of consistent content creation
  • Diversification beyond ads is essential for building wealth (merchandise, business ventures, music)
  • Mexico has 83.1 million YouTube users, making it one of the largest creator markets in Latin America​

These creators demonstrate that the Mexican YouTube market offers tremendous opportunities for those willing to commit long-term, understand their audience deeply, and build businesses around their content rather than relying solely on ad revenue.

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