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Richest YouTubers in Colombia 

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YouTube has become a thriving platform for Colombian creators to showcase talent, build communities, and earn multimillion-dollar fortunes. From reggaeton music and kids’ entertainment to family vlogs and gaming, Colombia’s top YouTubers span a wide variety of genres and generations.​

This list explores the Top 15 Richest Colombian YouTubers in 2025, highlighting their subscriber base, net worth in USD, age, and the content that brought them fame.​

Top 15 Richest YouTubers in Colombia:

YouTube’s rise in Colombia has given birth to a diverse group of creators. From music superstars to family vloggers and kids’ content producers, here are the top-earning Colombian creators.​

YouTuber NameNet Worth (USD)
La Granja del Borrego$35.7 million
J Balvin$30 million
Karol G$25 million
Carlos Feria (Los Patojos)$17.3 million
Federico Millan$5.7 million (annual)
WinnerMax$4.5 million (annual)
Lulu99$2.1 million
Sofia Castro$1.5 million
Amara Que LindaEstimated $3-5 million
CamiloEstimated $8-12 million
Kike y su familiaEstimated $6-9 million
Yeferson CossioEstimated $4-7 million
Dani DukeEstimated $2-4 million
MrStiven TcEstimated $2-3 million
Valentina AcostaEstimated $1-2 million

Meet the Highest Earning YouTubers in Colombia 

1. La Granja del Borrego – $35.7 Million:

Subscribers: 27.4 Million​
Age: Group Channel
Source of Income: Kids’ entertainment, YouTube ads, merchandise, licensing​

La Granja del Borrego is Colombia’s richest YouTube success story, turning educational farm animal content into a $35.7 million empire.  

Launched in 2020, the channel features colorful animated farm animals teaching children letters, numbers, and values through catchy songs and engaging visuals.  

Monthly earnings range from $295,000 to $885,000 from YouTube ads alone, with premium CPM rates for kids content driving exceptional profitability.  

The channel’s 6.6+ billion total views demonstrate its massive reach across Latin America, Spain, and Hispanic communities worldwide.  

Parents trust La Granja del Borrego for safe, educational entertainment, making it a go-to brand in children’s edutainment.  

With merchandise, licensing deals, and consistent viewership growth, La Granja del Borrego represents the highest-earning YouTube channel in Colombia’s history.

2. J Balvin – $30 Million:

Subscribers: 35.1 Million​
Age: 39
Source of Income: Music videos, streaming revenue, brand partnerships​

J Balvin, born José Álvaro Osorio Balvín, has built a $30 million YouTube empire through reggaeton music videos that have defined Latin urban music globally.  

With 26.59 billion total views across 351 videos, his channel serves as both a revenue source and promotional vehicle for his worldwide music career.  

Hit songs like “Mi Gente,” “Ginza,” and “6 AM” have accumulated billions of views each, generating substantial YouTube ad revenue while driving streaming platform earnings and sold-out world tours.  

J Balvin’s collaborations with international artists, including Beyoncé, Bad Bunny, and Cardi B, expand his reach beyond Latin markets into global mainstream consciousness.  

His consistent music releases and strategic brand partnerships have established him as one of Latin America’s most commercially successful artists.

3. Karol G – $25 Million:

Subscribers: 40.6 Million​
Age: 33
Source of Income: Music videos, streaming royalties, concert tours, brand endorsements​

Carolina Giraldo Navarro, professionally known as Karol G, holds the title of Colombia’s most-subscribed YouTuber with 40.6 million subscribers and 31+ billion views.  

Her music videos like “Tusa” (featuring Nicki Minaj), “Bichota,” and “Provenza” have each surpassed 500 million views, generating millions in YouTube ad revenue while promoting her global music brand.  

Monthly YouTube earnings range from $360,000 to $1 million from ads alone.  

Karol G’s empowering lyrics and reggaeton-pop fusion have made her the leading female Latin artist of her generation.  

Despite having the highest subscriber count among Colombian creators, her net worth ranks third due to music channels typically earning lower CPM rates compared to kids entertainment content.  

Her YouTube success translates into sold-out stadium tours, Grammy nominations, and partnerships with major global brands.

4. Carlos Feria (Los Patojos) – $17.3 Million:

Subscribers: 14.5 Million​
Age: 32
Source of Income: Family vlogs, brand sponsorships, merchandise​

Carlos Feria leads Colombia’s family vlogging category with a $17.3 million net worth built through authentic daily life documentation with wife Adriana and daughter Salome.  

His channel “Los Patojos” showcases family challenges, travel adventures, pranks, and lifestyle content that resonates with Latin American audiences seeking wholesome entertainment.  

With 6.33 billion total views across 1,430+ videos, Carlos maintains consistent engagement through relatable storytelling and genuine family dynamics.  

Monthly YouTube ad revenue ranges from $195,800 to $587,400, while brand sponsorships contribute significantly, with sponsored posts earning up to $40,000 per integration.  

Carlos has successfully monetized his family brand through merchandise sales, cross-platform social media presence, and collaborative partnerships with other Colombian creators.  

His consistent upload schedule and authentic approach have built a loyal community that drives both viewership and commercial opportunities.

5. Federico Millan – $5.7 Million (Annual Earnings):

Subscribers: 17.7 Million​
Age: 28
Source of Income: Comedy skits, YouTube ads, brand partnerships​

Federico Millan has mastered viral comedy content through relatable skits featuring multiple character personas and everyday situations that Colombian audiences instantly recognize.  

With 13.55 billion total views across 1,290+ videos, his high-frequency upload strategy keeps audiences engaged with fresh content multiple times weekly.  

Annual earnings of $5.7 million reflect the exceptional monetization potential of comedy content with high engagement rates and shareability across social platforms.  

Federico’s ability to create trending content that resonates across demographics has made him one of Colombia’s most-watched entertainment creators.  

His character transformations, situational humor, and quick edits align perfectly with mobile viewing habits, driving millions of views per video.  

Brand partnerships seeking comedic integrations contribute additional revenue beyond YouTube’s ad system.

6. WinnerMax – $4.5 Million (Annual Earnings):

Subscribers: 18.7 Million​
Age: 25
Source of Income: Gaming content, YouTube ads, sponsorships​

WinnerMax dominates Colombia’s gaming YouTube sector with entertaining gameplay, challenges, and interactive content targeting younger demographics.  

With 5.34 billion total views across 1,750+ gaming videos, his consistent upload frequency and trending game selections maintain steady viewership and revenue growth.  

Monthly earnings range from $67,800 to $203,300, with annual income reaching $4.5 million from YouTube ads alone.  

Gaming content’s advertiser appeal and high watch time contribute to premium CPM rates compared to general entertainment.  

WinnerMax’s energetic personality, skilled gameplay, and community engagement have built a dedicated fanbase that drives live stream donations and merchandise sales.  

His coverage of popular titles, including Free Fire, Minecraft, and Fortnite, ensures relevance with Colombia’s gaming-focused youth audience.

7. Lulu99 – $2.1 Million:

Subscribers: 13 Million​
Age: 24
Source of Income: Comedy vlogs, challenges, brand deals​

Lulu99 has amassed a $2.1 million net worth through relatable comedy vlogs and entertaining challenges that resonate with teenage and young adult audiences.  

With 2.61 billion total views across 781 videos, her authentic personality and consistent content delivery have established her as one of Colombia’s top female content creators.  

Monthly earnings range from $15,700 to $47,000 from YouTube ads, while brand partnerships with fashion, beauty, and lifestyle companies provide additional income.  

Lulu99’s comedy style combines everyday situations with exaggerated reactions and relatable humor, driving high engagement and shareability.  

Her cross-platform presence on Instagram and TikTok amplifies her YouTube reach, creating a comprehensive social media brand.  

As a female creator in a male-dominated Colombian YouTube landscape, Lulu99 represents the growing opportunities for women in digital content creation.

8. Sofia Castro – $1.5 Million:

Subscribers: 8.81 Million​
Age: 20
Source of Income: Music, lifestyle vlogs, brand partnerships​

Sofia Castro combines music content with lifestyle vlogs, creating diverse revenue streams from both music video views and brand partnerships.  

Monthly earnings between $500,700 and $650,000 reflect her young demographic appeal, which makes her channel attractive to advertisers targeting Gen Z audiences.  

With 785.47 million total views across 233 videos, Sofia maintains quality over quantity with carefully produced content.  

Her notable achievements include being featured in YouTube Rewind 2018 and receiving a Kids Choice Awards nomination, establishing her celebrity status beyond YouTube.  

Sofia’s authentic personality and relatable content about teenage life, relationships, and growing up resonate with Colombian youth navigating similar experiences.  

Brand partnerships with fashion, technology, and entertainment companies contribute significantly to her $1.5 million net worth.

9. Amara Que Linda – Estimated $3-5 Million:

Subscribers: 17.9 Million​
Age: 24
Source of Income: Lifestyle vlogs, beauty content, brand endorsements​

Amara Que Linda has built a massive following through lifestyle and beauty content appealing primarily to young female audiences.  

With 1.83 billion total views across 620+ videos, her channel covers fashion, relationships, daily vlogs, and beauty tutorials.  

Her influence extends beyond YouTube to Instagram (where she has millions of followers) and TikTok, creating multiple revenue channels through cross-platform brand partnerships.  

Amara’s authentic approach to discussing relationships, body image, and personal growth resonates with Latina women seeking relatable role models.  

Brand collaborations with fashion retailers, beauty brands, and lifestyle companies contribute substantially to her estimated $3–5 million net worth.  

Her consistent engagement with fans through comments, live streams, and social media interaction has built a loyal community that drives viewership and commercial opportunities.

10. Camilo – Estimated $8-12 Million:

Subscribers: 16.9 Million​
Age: 30
Source of Income: Music videos, streaming royalties, concert tours​

Singer-songwriter Camilo has leveraged YouTube to showcase romantic music that has earned 8.81 billion views across 256 music videos.  

His heartfelt lyrics and melodic Latin pop style have created massive global appeal, with hits like “Tutu,” “Vida de Rico,” and “KESI” accumulating hundreds of millions of views each.  

Camilo’s marriage to fellow artist Evaluna (daughter of Ricardo Montaner) creates collaborative content opportunities that expand his audience reach while appealing to fans of both artists.  

His YouTube channel serves as a promotional vehicle for streaming platform revenue from Spotify, Apple Music, and Amazon Music, where his songs generate millions in royalties.  

Concert tours across Latin America, North America, and Europe contribute substantially to his estimated $8–12 million net worth.  

Camilo’s wholesome image and romantic music style have made him one of Latin music’s most commercially successful artists of the 2020s.

11. Kike y su familia – Estimated $6-9 Million:

Subscribers: 14.7 Million​
Age: 35
Source of Income: Family vlogs, pranks, challenges, brand deals​

Kike y su familia offers wholesome family entertainment through daily vlogs, challenges, and travel content that showcases authentic family life in Colombia.  

With 11.09 billion total views across 1,310+ videos, the channel’s consistent upload schedule and genuine family dynamics attract loyal viewership.  

The family’s relatable approach to parenting, humor, and everyday situations resonates with Colombian audiences seeking family-friendly content.  

Brand partnerships with family-oriented products, restaurants, and entertainment venues provide substantial sponsorship revenue beyond YouTube ads.  

Kike’s estimated $6-9 million net worth reflects the monetization potential of authentic family storytelling combined with high production frequency.  

The channel’s success demonstrates how Colombian families can build sustainable businesses through consistent content creation and audience engagement.

12. Yeferson Cossio – Estimated $4-7 Million:

Subscribers: 4.4 Million (estimated)
Age: 28
Source of Income: Controversial content, lifestyle vlogs, brand deals, investments​

Yeferson Cossio generates attention through controversial and boundary-pushing content that drives viral engagement across multiple platforms.  

Based in Medellin, he represents Colombia’s growing influencer hub where content creators collaborate and push creative boundaries.  

His high-earning status comes from diversified income, including YouTube ads, brand partnerships with companies targeting young male audiences, and business investments.  

Cossio’s willingness to create provocative content generates both criticism and massive viewership, making him one of Colombia’s most talked-about digital personalities.  

Beyond YouTube, his Instagram presence and cross-platform strategies maximize earning potential through sponsored posts and brand ambassadorships.  

His estimated $4–7 million net worth reflects how controversy and authentic personality can build profitable personal brands in Colombia’s competitive creator economy.

13. Dani Duke – Estimated $2-4 Million:

Subscribers: 462K
Age: 25
Source of Income: Lifestyle content, beauty tutorials, brand partnerships​

Dani Duke has established herself as a leading female content creator from Medellín with lifestyle content appealing to young Colombian women.  

Her beauty tutorials, fashion content, and lifestyle vlogs showcase an authentic personality combined with production quality that resonates with millennial and Gen Z audiences.  

Brand partnerships with beauty companies, fashion retailers, and lifestyle brands contribute substantially to her estimated $2–4 million net worth.  

Dani’s cross-platform presence on Instagram, TikTok, and YouTube creates multiple revenue streams through diversified content strategies.  

Her Medellín base positions her within Colombia’s most dynamic creator community, enabling collaborations with other top influencers that expand her reach.  

As a female entrepreneur in digital content, Dani Duke represents the growing opportunities for women building profitable personal brands through authentic storytelling.

14. MrStiven Tc – Estimated $2-3 Million:

Subscribers: 12.6 Million​
Age: 23
Source of Income: Gaming content, tech reviews, YouTube ads​

MrStiven Tc focuses on gaming and technology content that attracts dedicated audiences with high engagement rates.  

With 1.57 billion total views across 1,890+ videos, his consistent upload strategy maintains steady viewership and revenue generation.  

Gaming content targeting Colombian youth creates strong advertiser appeal, particularly from technology brands, mobile game developers, and electronics companies.  

His estimated $2–3 million net worth reflects the successful monetization of the gaming niche through YouTube ads, sponsorships, and affiliate marketing.  

MrStiven’s technical expertise and entertaining presentation style differentiate his content in Colombia’s crowded gaming category.  

His coverage of trending games, tech reviews, and gaming culture commentary positions him as a trusted voice for Colombian gaming enthusiasts.

15. Valentina Acosta – Estimated $1-2 Million:

Subscribers: 12.3 Million​
Age: 22
Source of Income: Lifestyle vlogs, challenges, brand partnerships​

Valentina Acosta maintains exceptional upload frequency with over 4,580 videos, demonstrating an extraordinary commitment to consistent content production.  

With 1.16 billion total views, her lifestyle vlogs, challenges, and daily content keep audiences engaged through authentic personality and relatable situations.  

Her estimated $1-2 million net worth reflects monetization through YouTube ads and brand partnerships targeting young female audiences.  

Valentina’s high-volume content strategy ensures consistent algorithmic recommendations and steady viewership growth.  

Her willingness to share personal life moments, challenges, and authentic emotions builds strong parasocial connections with fans that drive loyalty and engagement.  

As one of Colombia’s most prolific content creators, Valentina demonstrates how quantity combined with authenticity can build sustainable YouTube careers.

Frequently Asked Questions:

Who is the richest YouTuber in Colombia in 2025?

La Granja del Borrego, with a net worth of $35.7 million, is Colombia’s richest YouTuber. The kids’ entertainment channel earns between $295,000 and $885,000 monthly from YouTube ads alone.​

Who has the most subscribers in Colombia?

Karol G leads with 40.6 million subscribers, making her Colombia’s most-subscribed YouTuber. However, her net worth of $25 million ranks third behind La Granja del Borrego and J Balvin.​

Are there any kids or teens on the list?

Yes, Sofia Castro started her channel as a teenager and is now 20 years old with $1.5 million net worth. La Granja del Borrego creates kids’ content, though it’s run by adult producers.​

Who is the top female YouTuber from Colombia?

Karol G leads female creators with over 40 million subscribers and a $25 million net worth. Other successful female creators include Lulu99, Sofia Castro, Amara Que Linda, and Dani Duke.​

What kind of content is trending in Colombia’s YouTube scene?

Music (reggaeton/Latin pop), kids’ entertainment, family vlogs, gaming, comedy skits, and lifestyle content continue to perform strongly in 2025. Kids content commands the highest CPM rates and earning potential.​

Conclusion:

Colombian YouTubers are thriving in a variety of niches, proving you don’t need to be in Hollywood to make it big. From $35.7 million kids’ entertainment empires to reggaeton superstars and family vloggers, these creators have inspired millions and built lasting digital legacies. Whether you’re a content creator or a curious viewer, their stories show that passion, consistency, and authentic storytelling can lead to massive success in Colombia’s 90% internet-penetrated digital landscape.​

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