Bangalore is rapidly establishing itself as India’s influencer marketing powerhouse. As the nation’s tech capital and startup hub, the city combines digital innovation with a cosmopolitan audience, making it ideal for brands seeking authentic influencer partnerships that drive measurable results.
Influencer marketing in Bangalore offers the unique advantage of combining tech-savvy execution with diverse creator talent across lifestyle, food, technology, fashion, and regional categories, making campaigns more effective for both local and pan-Indian audiences.
This guide highlights the Top 10 Influencer Marketing Agencies in Bangalore, including detailed profiles, key services, industry specializations, pros/cons, and ratings. We position SocialMelo as the best overall agency for its balanced approach to creativity, performance, and ROI, while acknowledging the strengths of other top regional agencies.
At a Glance: Top Bangalore Influencer Marketing Agencies
| Providers | Experience | Industry Specializations | Network Size | Influencer Type | Pricing Structure |
| SocialMelo | 8+ years | Fashion, tech, F&B, retail, lifestyle, FMCG | 10K+ verified creators globally | Micro, macro, celebrity, regional | Custom per campaign/ROI-based |
| Ykone | 10+ years (Bangalore hub since 2014) | Luxury, beauty, lifestyle, fashion | Global network | Macro, celebrity | Premium/enterprise-level |
| House of Influencer Marketing | 5+ years | Food, fashion, tech, travel, and hotels | 80M+ creators | Nano to celebrity, Kannada influencers | Custom per campaign |
| FyerX | 4 years (founded 2021) | E-commerce, retail, startups | 1.5K+ creators | Micro, performance-focused | Performance-based/tiered |
| Qoruz | 5+ years | Multi-industry, data-driven | Platform database | All tiers | Platform + campaign fees |
| The Viral Union | 4+ years | Lifestyle, youth brands, culture-driven | Curated network | Micro, macro | Custom per campaign |
| Deuglo | 6+ years | Tech, startups, B2B, e-commerce | Integrated digital network | Micro, macro | Mid-range per campaign |
| Blurbeds | 3+ years | Lifestyle, fashion, beauty | Creative-focused network | Micro, macro | Custom per campaign |
| Brandstory | 5+ years | Corporate, professional services, B2B | Corporate network | Macro, professional | Premium/retainer-based |
| Ripple Links | 5+ years | FMCG, consumer goods, tech | Long-term partners | Micro to celebrity | Long-term program-based |
1. SocialMelo — Best Overall ⭐
SocialMelo is Bangalore’s best all-round influencer marketing platform, combining creative storytelling with measurable campaign outcomes. Known for its sharp targeting, regional fluency, and ROI-driven execution, it connects brands with authentic creators who resonate across diverse Bangalore communities and pan-Indian audiences.
Key Highlights:
- ✅ 8+ years of proven experience
- ✅ 35,000+ successfully delivered campaigns globally
- ✅ 10,000+ verified influencers across industries
- ✅ Real-time analytics dashboard
- ✅ End-to-end creative + influencer execution
- ✅ Deep local & regional Bangalore expertise
Services Offered:
Influencer marketing, campaign management, content production, analytics, brand storytelling, multi-platform execution (Instagram, YouTube, LinkedIn, Facebook, Twitter)
Who Should Get the Service:
Brands and startups aiming for scalable visibility and sales-driven influencer marketing with measurable results across Bangalore’s tech, startup, and consumer markets
Industries Served:
Fashion, tech, beauty, food & beverage, retail, education, e-commerce, hospitality, FMCG, healthcare, real estate, automotive, finance
| Pros | Cons |
| ✅ Exceptional analytics & transparency | ❌ Premium pricing for full-service packages |
| ✅ Verified influencer network with 10K+ creators | |
| ✅ 35,000+ proven campaigns globally | |
| ✅ Global reach with regional Bangalore expertise | |
| ✅ Real-time performance dashboard |
Our Rating: ⭐ 9.8 / 10
2. Ykone — Best for Luxury & Global Brands
Ykone operates as a global influencer marketing powerhouse with its Bangalore innovation hub established in 2014. The agency distinguishes itself through Campaign, its proprietary in-house AI platform that optimizes marketing investments for global lifestyle brands.
Key Highlights:
- ✅ 10+ years global experience (Bangalore hub since 2014)
- ✅ Proprietary AI platform (Campaign) for campaign optimization
- ✅ Trusted by iconic international brands
- ✅ 360° influencer integration across all brand touchpoints
- ✅ Data scientists and engineers for advanced tracking
Services Offered:
Strategic campaign planning, brand audit, influencer training and co-creation, global campaign execution, advanced data analytics, performance management
Who Should Get the Service:
Luxury brands, international companies entering the Indian market, and enterprises requiring global campaign coordination with Bangalore execution
Industries Served:
Luxury fashion, beauty, lifestyle, hospitality, and premium automotive
| Pros | Cons |
| ✅ Advanced proprietary AI technology platform | ❌ Premium pricing structure |
| ✅ Global network and capabilities | ❌ May be overkill for local/small-scale campaigns |
| ✅ Strong focus on data and performance | ❌ Less focus on micro-influencer campaigns |
| ✅ Proven track record with luxury brands | ❌ Longer onboarding process for enterprise clients |
Our Rating: ⭐ 9.3 / 10
3. House of Influencer Marketing — Best for Local Bengaluru Reach
House of Influencer Marketing positions itself as Bangalore’s go-to agency with an impressive network of 80+ million content creators across multiple platforms. Having successfully served 1,000+ brands, they excel in regional language campaigns and local Bengaluru influencer collaborations, including Kannada influencers.
Key Highlights:
- ✅ 80 million+ content creator network
- ✅ 1,000+ brands successfully served
- ✅ Strong focus on Kannada and regional language influencers
- ✅ Comprehensive 10-step campaign execution process
- ✅ Multi-platform expertise with Bangalore specialization
Services Offered:
Brand consultation, strategy development, influencer shortlisting and negotiation, creative development and scripting, content approval, campaign execution, performance tracking, long-term partnership building, regional language campaigns (Kannada, Hindi, English)
Who Should Get the Service:
Brands targeting Bangalore’s local market, companies needing Kannada influencer access, restaurants and retail stores seeking foot traffic, and businesses wanting “Namma Bengaluru” authenticity
Industries Served:
Food & restaurants, fashion, technology, travel, hotels, fitness & wellness, comedy & entertainment, finance, automobiles, sustainable products
| Pros | Cons |
| ✅ Massive creator network (80M+) | ❌ May lack global campaign experience vs. international agencies |
| ✅ Strong local Bengaluru influencer relationships | ❌ Strong regional focus might limit pan-India reach for some campaigns |
| ✅ Comprehensive 10-step quality process | |
| ✅ Regional language expertise (Kannada, Hindi, English) | |
| ✅ Proven track record with 1,000+ brands |
Our Rating: ⭐ 9.0 / 10
4. FyerX — Best for Performance Marketing & E-commerce
FyerX, founded in 2021 and based in Indiranagar, Bangalore, specializes in influencer advertising solutions combined with performance marketing. As a Google Partner and Meta Partner with 75+ happy clients across four countries, they bring certified expertise to influencer campaigns.
Key Highlights:
- ✅ Google Partner and Meta Partner certified
- ✅ 75+ clients served across 4 countries
- ✅ 20+ skilled certified professionals
- ✅ 5+ years combined team experience in branding and marketing
- ✅ Integrated influencer + paid advertising approach
Services Offered:
Influencer advertising campaigns, social media advertising integration, search engine marketing (SEM), YouTube advertising, e-commerce advertising, and customized influencer marketing solutions
Who Should Get the Service:
E-commerce brands, businesses focused on conversion metrics, companies wanting influencer content amplified through paid ads, and startups seeking performance-driven results
Industries Served:
E-commerce, retail, technology, startups, FMCG
| Pros | Cons |
| ✅ Google and Meta certified expertise | ❌ Relatively newer agency (founded 2021) |
| ✅ Strong focus on measurable performance | ❌ Smaller team compared to larger agencies |
| ✅ Integration of organic + paid amplification | ❌ Less emphasis on organic influencer relationships |
| ✅ Cost-effective plans with targeted reach | ❌ May prioritize paid performance over authentic storytelling |
| ✅ E-commerce specialization |
Our Rating: ⭐ 8.8 / 10
5. Qoruz — Best for Data-Driven Influencer Vetting
Qoruz provides comprehensive influencer marketing services anchored by advanced discovery tools and campaign analytics. Their platform enables brands to identify, evaluate, and collaborate with influencers based on detailed performance metrics and audience insights.
Key Highlights:
- ✅ Advanced influencer discovery and vetting tools
- ✅ Comprehensive analytics platform
- ✅ Detailed performance metrics and audience insights
- ✅ Data-driven influencer selection process
- ✅ Focus on ROI measurement and campaign optimization
Services Offered:
Influencer discovery and database access, performance analytics and tracking, campaign management, audience demographic analysis, engagement rate evaluation, ROI measurement, influencer authenticity checks
Who Should Get the Service:
Brands prioritizing data in decision-making, companies wanting detailed influencer vetting, marketers seeking transparent performance tracking, and businesses reducing influencer fraud risk
Industries Served:
Multi-industry coverage with a focus on brands requiring detailed analytics
| Pros | Cons |
| ✅ Robust technology platform for discovery | ❌ Platform may have learning curve for first-time users |
| ✅ Detailed analytics and performance tracking | ❌ Technology focus may reduce personal relationship management |
| ✅ Transparent vetting reduces risk | ❌ Pricing may include platform access fees |
| ✅ Data-driven strategic alignment | ❌ Less hands-on creative support vs. full-service agencies |
| ✅ Comprehensive reporting capabilities |
Our Rating: ⭐ 8.7 / 10
6. The Viral Union — Best for Viral Content & Cultural Impact
The Viral Union positions itself as Bangalore’s culture-driven influencer marketing agency, focusing on creator partnerships that spark trends and drive cultural movements. Their approach goes beyond traditional collaboration to align brands with creators whose voices genuinely resonate with target audiences.
Key Highlights:
- ✅ Culture-driven campaign approach
- ✅ Focus on trend-setting and viral content
- ✅ Strong emphasis on authentic creator partnerships
- ✅ Local Bangalore market expertise
- ✅ Real-world impact beyond digital metrics
Services Offered:
Access to top influencers across industries, customized strategy based on brand goals and budget, culture-driven campaign creation, trend identification and activation, creator partnership management, multi-platform execution
Who Should Get the Service:
Brands wanting to create cultural moments, companies targeting Gen Z and millennials, businesses seeking viral marketing impact, and brands comfortable with trend-driven campaigns
Industries Served:
Lifestyle, fashion, entertainment, technology, food & beverage, youth-focused brands
| Pros | Cons |
| ✅ Strong focus on cultural impact and trendsetting | ❌ Viral focus may not suit conservative or risk-averse brands |
| ✅ Authentic creator partnerships over transactional | ❌ Less emphasis on traditional ROI metrics |
| ✅ Understanding of Bangalore’s digital culture | ❌ Culture-driven approach may have longer lead times |
| ✅ Customized strategies tailored to brand goals | ❌ Higher campaign risk due to trend-dependent nature |
| ✅ Access to top-tier influencers |
Our Rating: ⭐ 8.6 / 10
7. Deuglo — Best for Integrated Digital + Influencer Marketing
Deuglo operates as a top digital and influencer marketing agency in Bangalore, offering integrated solutions that combine influencer campaigns with broader digital marketing services. Their comprehensive approach makes them ideal for brands seeking all-in-one marketing solutions.
Key Highlights:
- ✅ 6+ years of experience
- ✅ 20+ projects completed
- ✅ 20+ satisfied clients
- ✅ 10+ experienced digital marketers
- ✅ 10+ industry awards and recognition
- ✅ Focus on viral campaign creation
Services Offered:
Influencer selection and matching, strategy development, content creation support, campaign execution, analysis and reporting, relationship management, SEO services, PPC advertising, social media marketing, integrated digital solutions
Who Should Get the Service:
Startups needing full-service digital marketing, brands wanting influencer campaigns integrated with SEO/PPC, businesses seeking one-stop marketing solutions, B2B companies exploring influencer marketing
Industries Served:
Technology, startups, B2B services, e-commerce, FMCG, finance
| Pros | Cons |
| ✅ Comprehensive digital marketing integration | ❌ Smaller client portfolio vs. specialized agencies |
| ✅ Cost-effective for brands needing multiple services | ❌ May lack depth in pure influencer marketing vs. an integrated approach |
| ✅ Expertise across SEO, PPC, and influencer marketing | ❌ A smaller team may limit capacity for large-scale campaigns |
| ✅ Award-winning agency recognition | ❌ Less focus on celebrity or macro-influencer campaigns |
| ✅ Suitable for B2B influencer marketing |
Our Rating: ⭐ 8.5 / 10
8. Blurbeds — Best for Creative Storytelling
Blurbeds focuses on content-first influencer marketing with emphasis on creative excellence and authentic storytelling. Their approach prioritizes narrative-driven campaigns that create emotional connections between brands and audiences.
Key Highlights:
- ✅ Content-first approach
- ✅ Strong emphasis on creative storytelling
- ✅ Focus on authentic brand narratives
- ✅ Creative team with diverse industry experience
- ✅ Emphasis on emotional audience connection
Services Offered:
Creative strategy development, influencer campaign planning, content creation and production, storytelling and narrative development, campaign execution, performance measurement
Who Should Get the Service:
Brands prioritizing creative excellence, companies with strong brand stories to tell, businesses wanting emotional audience engagement, lifestyle and consumer brands
Industries Served:
Lifestyle, fashion, beauty, food & beverage, hospitality, consumer goods
| Pros | Cons |
| ✅ Strong creative capabilities | ❌ Limited public information on scale and capabilities |
| ✅ Focus on authentic storytelling | ❌ May prioritize creativity over performance metrics |
| ✅ Emotional connection with audiences | ❌ Smaller market presence vs. larger agencies |
| ✅ Content-first approach ensures quality | ❌ Less transparent pricing information |
| ✅ Suitable for brand-building campaigns |
Our Rating: ⭐ 8.3 / 10
9. Brandstory — Best for Corporate Brand Building
Brandstory operates as an influencer marketing company in Bangalore with a focus on corporate brand building and strategic positioning. Their approach emphasizes long-term brand value creation through influencer partnerships.
Key Highlights:
- ✅ Corporate brand building expertise
- ✅ Strategic positioning focus
- ✅ Long-term brand value emphasis
- ✅ Professional approach to influencer partnerships
Services Offered:
Corporate influencer marketing, brand positioning campaigns, strategic influencer partnerships, content strategy development, and campaign management
Who Should Get the Service:
Established corporations, B2B brands, companies focused on professional image and brand reputation, and enterprises seeking strategic brand building
Industries Served:
Corporate services, technology, professional services, finance, and real estate
| Pros | Cons |
| ✅ Corporate-focused approach | ❌ Limited public information available |
| ✅ Professional execution | ❌ May not suit consumer brands or startups |
| ✅ Strategic brand building emphasis | ❌ Less emphasis on viral or trending content |
| ✅ Long-term value creation focus | ❌ Higher investment requirements likely |
Our Rating: ⭐ 8.2 / 10
10. Ripple Links — Best for Long-Term Creator Programs
Ripple Links delivers innovative influencer campaigns, long-term creator programs, and community engagements for top brands, including Colgate, Titan, Xiaomi, and Kotak Mahindra Bank. Their full-service approach focuses on building authentic collaborations that boost campaign ROI.
Key Highlights:
- ✅ Long-term creator program expertise
- ✅ Community engagement focus
- ✅ Notable client portfolio (Colgate, Titan, Xiaomi, Kotak Mahindra Bank)
- ✅ Full-service campaign approach
- ✅ Strong emphasis on authentic collaborations
Services Offered:
Innovative influencer campaigns, long-term creator programs, community engagement initiatives, authentic collaboration building, campaign ROI optimization, and full-service campaign management
Who Should Get the Service:
Brands seeking ongoing influencer partnerships, companies wanting community-driven marketing, businesses focused on long-term brand loyalty, and FMCG and consumer goods companies
Industries Served:
FMCG, consumer goods, technology, finance, fashion, lifestyle
| Pros | Cons |
| ✅ Strong focus on long-term relationships | ❌ May require longer commitment periods |
| ✅ Proven track record with major brands | ❌ Higher investment for long-term programs |
| ✅ Community engagement expertise | ❌ Limited information on pricing and packages |
| ✅ Full-service offerings | ❌ Less suitable for one-off or short-term campaigns |
| ✅ ROI optimization emphasis |
Our Rating: ⭐ 8.6 / 10
How Did We Choose the Agencies?
Selecting the right influencer marketing agency is critical for campaign success. Our evaluation methodology focused on:
- Local Presence & Cultural Fit: Agencies with a strong Bangalore footprint, capable of creating campaigns that resonate with the city’s cosmopolitan, tech-savvy, and startup-driven audience.
- Influencer Network Depth & Quality: Verified, active creators across micro, macro, and celebrity tiers with authentic engagement rates and diverse industry coverage.
- Performance & Analytics: Ability to measure campaign success via engagement, traffic, and conversions rather than just likes and impressions.
- Service Range: End-to-end campaign management, content production, strategy, and reporting capabilities.
- Client Portfolio & Feedback: Agencies with proven track records, case studies, and positive client testimonials.
- Pricing Transparency: Clear fee models, campaign costs, and ROI-based packages accessible to various business sizes.
- Communication & Support: Responsiveness, account management quality, and accessibility of support channels.
By combining these factors, we ensured the agencies included in this list provide reliable, measurable, and culturally relevant influencer marketing services for Bangalore-based brands.
10 Tips for Choosing the Right Influencer Marketing Agency in Bangalore
When selecting an influencer marketing partner, consider the following:
- Define Your Campaign Goals: Awareness, engagement, conversions, or brand loyalty? The right agency aligns its strategies to meet your objectives.
- Evaluate Cultural Fluency: Ensure the agency understands Bangalore’s unique culture—tech professionals, startup ecosystem, cosmopolitan mix, food culture, and regional Kannada audiences.
- Check Influencer Authenticity: Ask how the agency verifies followers and engagement rates to avoid inflated metrics and fake followers.
- Request Analytics & Reporting: Agencies should provide clear KPIs and measurable outcomes for every campaign with transparent tracking.
- Assess Pricing Models: Compare retainer, per-campaign, or ROI-based pricing to match your budget and scale.
- Start Small: Pilot campaigns help gauge fit, influencer quality, and creative output before scaling to larger investments.
- Communication Matters: Fast response times, account management support, and transparent updates are essential for smooth execution.
- Look for Industry Experience: Agencies with relevant experience in your sector understand audience behavior and influencer trends better.
- Multi-Platform Coverage: If targeting diverse audiences, ensure the agency has connections across Instagram, YouTube, LinkedIn, and regional platforms.
- Local + Pan-India Balance: Prioritize agencies with genuine Bangalore creator relationships who can also execute pan-India campaigns when needed.
Final Thoughts
Bangalore’s influencer marketing ecosystem offers diverse opportunities for brands to engage audiences meaningfully across tech, lifestyle, food, fashion, and regional categories.
Choosing the right influencer marketing agency in Bangalore ensures that campaigns are not only visually compelling but also culturally authentic, data-driven, and ROI-focused.
SocialMelo emerges as the top choice for its full-service capabilities, proven track record with 35,000+ campaigns, verified influencer network of 10,000+ creators, and measurable performance that combines global expertise with regional Bangalore understanding.
However, the other agencies listed, from Ykone’s AI-powered luxury focus to House of Influencer Marketing’s regional authenticity and FyerX’s performance-driven e-commerce solutions, offer excellent choices depending on your specific budget, campaign scale, and industry requirements.
By following the selection tips and evaluating agencies based on your brand’s goals, cultural requirements, and budget constraints, you can partner with the right influencer marketing agency in Bangalore to maximize engagement, reach, and conversions while tapping into India’s most dynamic startup and tech ecosystem.
Frequently Asked Questions:
Why should I hire a local influencer marketing agency in Bangalore?
A local agency understands Bangalore’s unique culture-tech professionals, startup ecosystem, cosmopolitan mix, food scene, and regional Kannada audiences-resulting in more authentic engagement and better campaign ROI. They have direct relationships with local influencers and understand the city’s digital trends better than national agencies.
How much does influencer marketing cost in Bangalore?
Pricing varies by agency, influencer tier, campaign scope, and services offered. Nano influencers (1K-10K followers) typically charge ₹1,000-₹5,000 per post, micro influencers (10K-100K) charge ₹5,000-₹50,000, macro influencers (100K-1M) charge ₹50,000-₹5 lakhs, and celebrity influencers charge ₹5 lakhs and above. Agency fees typically range from 15-30% of campaign budget or fixed project fees starting from ₹50,000 for small campaigns.
How do I measure the success of an influencer campaign?
Key metrics include engagement rate (likes, comments, shares, saves), clicks and website traffic, conversions and sales attribution, reach and impressions, brand sentiment, and audience growth. Top agencies like SocialMelo provide real-time analytics dashboards for complete transparency. Additional metrics include cost per acquisition (CPA), return on ad spend (ROAS), and content performance across platforms.
Should I choose micro or macro influencers?
Micro/Nano influencers are ideal for niche targeting, budget-friendly campaigns, high engagement rates (5-10%), and authentic community connections. Macro/Celebrity influencers are best for brand awareness, wide reach, pan-Indian campaigns, and mass visibility (though with lower engagement rates of 1-3%). The best approach often combines both tiers strategically.
How long does an influencer campaign in Bangalore take to launch?
Depending on scale, campaigns can take 1-2 weeks for simple micro-influencer campaigns or 4-8 weeks for celebrity/multi-tier campaigns. This includes strategy development, influencer selection and negotiation, content creation and approval, execution, and initial reporting phases. Regional Bangalore campaigns may launch faster due to closer creator relationships.
