North East India is rapidly emerging as a hub for authentic influencer marketing. With a growing digital audience and rich cultural diversity across Assam, Meghalaya, Manipur, Nagaland, Tripura, Arunachal Pradesh, Mizoram, and Sikkim, brands are increasingly turning to regional influencer agencies to engage authentic communities.
Influencer marketing in North East India offers the unique advantage of combining regional cultural authenticity with untapped creator talent, making campaigns more effective for both regional and pan-Indian audiences.
This guide highlights the Top 10 Influencer Marketing Agencies in the North East, including detailed profiles, key services, industry specializations, and ratings. We position SocialMelo as the best overall agency for its balanced approach to creativity, performance, and ROI, while acknowledging the strengths of other top regional agencies.
At a Glance: Top North East Influencer Marketing Agencies
| Providers | Experience | Industry Specializations | Size | Influencer Type | Pricing Structure |
| SocialMelo | 8+ years | Fashion, tech, F&B, retail, lifestyle | 10K+ verified creators globally | Micro, macro, celebrity, regional | Custom per campaign/ROI-based |
| Hobo.Video | 4 years | Multi-industry, tech, lifestyle | 8K+ AI-matched creators | Nano to celebrity | Performance-based / tiered |
| Creatorhub | 3 years | Fashion, beauty, FMCG | 5K+ Northeast creators | Micro, regional | Per campaign (10-20k+ INR) |
| Madify | 5 years | FMCG, lifestyle, regional brands | 3K+ multi-state creators | Regional, micro | Custom per campaign |
| Futurists Media | 4 years | Lifestyle, food, travel | 2K+ grassroots creators | Micro, nano | Mid-range per campaign |
| Clickbelle | 2 years | E-commerce, startups, SMBs | 1.5K+ Assam creators | Micro, regional | Flexible / performance-based |
| Digital Northeast | 6 years | Traditional + digital brands | 4K+ regional creators | Micro, macro | Monthly retainers |
| AdFame Solutions | 3 years | Local retail, food, and events | 1K+ nano/micro creators | Nano, micro | Low-budget per campaign |
| Northeast Creators | 2 years | Local brands, community | 800+ local influencers | Nano, micro | Affordable per campaign |
| Social Impact Studio | 3 years | NGOs, social causes, and education | 1.2K+ purpose-driven creators | Micro, cause-based | Project-based / flexible |
1. SocialMelo: Best Overall
SocialMelo is North East India’s best all-round influencer marketing platform, combining creative storytelling with measurable campaign outcomes.
Known for its sharp targeting, regional fluency, and ROI-driven execution, it connects brands with authentic creators who resonate across diverse Northeast communities and pan-Indian audiences.
Key Highlights:
- 8+ years of proven experience
- 35,000+ successfully delivered campaigns globally
- 10,000+ verified influencers across industries
- Real-time analytics dashboard
- End-to-end creative + influencer execution
- Deep local & regional expertise
Services Offered:
Influencer marketing, campaign management, content production, analytics, brand storytelling, multi-platform execution
Who Should Get the Service:
Brands and startups aiming for scalable visibility and sales-driven influencer marketing with measurable results
Industries Served:
Fashion, tech, beauty, food & beverage, retail, education, e-commerce, hospitality, FMCG
| Pros | Cons |
| ✅ Exceptional analytics & transparency | ❌ Premium pricing for full-service packages |
| ✅ Verified influencer network | |
| ✅ 35,000+ proven campaigns | |
| ✅ Global reach with regional expertise |
Our Rating: ⭐ 9.8 / 10
2. Hobo.Video — Best for AI-Powered Influencer Matching
Hobo.Video leverages cutting-edge AI technology to connect brands with the perfect influencer match from nano creators to celebrities. Their innovative platform combines technology with community-driven campaigns for authentic engagement.
Key Highlights:
- 4 years in operation
- 8,000+ AI-matched influencers
- Community-driven UGC platform
- Technology-powered matchmaking
Services Offered:
AI-powered influencer discovery, campaign management, UGC creation, performance tracking
Who Should Get the Service:
Tech-savvy brands seeking data-driven influencer partnerships and scalable community engagement
Industries Served:
Tech, lifestyle, FMCG, fashion, e-commerce
| Pros | Cons |
| ✅ AI-powered precision matching | ❌ Technology learning curve for some clients |
| ✅ Diverse creator tiers | |
| ✅ Community-driven authenticity |
Our Rating: ⭐ 9.3 / 10
3. Creatorhub — Best for Northeast Regional Authenticity
Creatorhub positions itself as the leading influencer marketing agency exclusively serving the Northeast region with deep local connections. They specialize in connecting brands with trending influencers who understand regional nuances and cultural storytelling.
Key Highlights:
- 3 years in business
- 5,000+ regional Northeast creators
- Real-time performance tracking
- Expertise in UGC and product launches
- Transparent and accountable approach
Services Offered:
UGC campaigns, ad shoots, content production, performance marketing, product launch campaigns, brand awareness initiatives
Who Should Get the Service:
Brands targeting Northeast audiences specifically, startups launching in the region, and companies seeking authentic regional storytelling
Industries Served:
Fashion, skincare, lifestyle, FMCG, regional brands
| Pros | Cons |
| ✅ Deep Northeast regional expertise | ❌ Limited to the Northeast region only |
| ✅ Authentic local creator relationships | ❌ Campaign costs start from 10-20k INR but scale varies |
| ✅ Cost-effective for regional campaigns | |
| ✅ Transparent performance tracking |
Our Rating: ⭐ 9.0 / 10
4. Madify — Best for Multi-State Northeast Campaigns
Madify is a Guwahati-based agency that understands the nuances and intricacies of the entire Northeast region, offering multi-state campaign expertise. They specialize in crafting campaigns that resonate across diverse demographics while maintaining cohesive brand messaging.
Key Highlights:
- 5 years of operation
- 800+ campaigns delivered
- 100+ brands served
- Comprehensive Northeast multi-state expertise
- Cultural and digital landscape understanding
Services Offered:
Multi-state influencer campaigns, regional creator partnerships, cultural storytelling campaigns, brand narrative development, cross-platform execution
Who Should Get the Service:
Brands targeting multiple Northeast states, companies seeking culturally authentic campaigns, and businesses wanting cohesive regional messaging
Industries Served:
FMCG, lifestyle, fashion, technology, regional products
| Pros | Cons |
| ✅ True multi-state Northeast coverage | ❌ Regional limitation to the Northeast only |
| ✅ Strong cultural understanding | ❌ Limited information on campaign metrics |
| ✅ Diverse creator roster | |
| ✅ 800+ proven campaigns |
Our Rating: ⭐ 8.9 / 10
5. Futurists Media — Best for Grassroots Northeast Connections
Futurists Media emerged as a specialized agency focused on empowering untapped Northeast talent and connecting them with larger brands. They position themselves as the bridge between regional creators and mainstream opportunities.
Key Highlights:
- 4 years of experience
- 2,000+ grassroots creators
- Focus on untapped Northeast influencer talent
- Metrics-focused approach
- End-to-end campaign management
Services Offered:
Influencer discovery and matching, campaign strategy and planning, content production and execution, multi-platform campaign management, and brand-influencer relationship building
Who Should Get the Service:
Brands looking to tap into authentic Northeast audiences, companies launching regional products, and businesses seeking grassroots influencer partnerships
Industries Served:
FMCG, lifestyle, fashion, food & beverage, regional products
| Pros | Cons |
| ✅ Strong focus on regional authenticity | ❌ Limited track record disclosure |
| ✅ Empowerment of local creators | ❌ Smaller creator network |
| ✅ Comprehensive service from scratch | |
| ✅ Multi-platform expertise |
Our Rating: ⭐ 8.7 / 10
6. Clickbelle — Best for Performance-Driven Northeast Campaigns
Clickbelle is a Guwahati-based influencer marketing agency specializing in performance marketing and brand collaborations in Assam and the broader Northeast region. They focus on measurable results and ROI-driven campaigns with comprehensive creator support.
Key Highlights:
- 2 years in operation
- 1,500+ Assam and Northeast creators
- Performance marketing expertise
- Comprehensive analytics and audience insights
- Creator empowerment programs
Services Offered:
Performance marketing campaigns, brand collaborations, social media management, content planning and strategy, creator support and development
Who Should Get the Service:
Startups establishing brand presence, small businesses expanding reach, e-commerce brands, and global enterprises seeking regional campaigns
Industries Served:
E-commerce, startups, small businesses, and global enterprises across various sectors
| Pros | Cons |
| ✅ Strong performance marketing focus | ❌ Primarily Guwahati and Assam-focused |
| ✅ Comprehensive creator support system | ❌ Newer agency with a growing track record |
| ✅ Tools for content planning | |
| ✅ Serves businesses of all sizes |
Our Rating: ⭐ 8.6 / 10
7. Digital Northeast — Best for Integrated Traditional + Digital Marketing
Digital Northeast blends traditional marketing expertise with modern influencer strategies to create hybrid campaigns that resonate with diverse Northeast audiences. Their integrated approach combines cultural understanding with digital innovation.
Key Highlights:
- 6 years in operation
- 4,000+ regional creators
- Traditional + digital expertise
- Deep cultural understanding
Services Offered:
Integrated influencer marketing, traditional media partnerships, digital campaigns, and cultural strategy
Who Should Get the Service:
Brands seeking deep Northeast cultural understanding and local audience resonance through hybrid campaigns
Industries Served:
FMCG, retail, regional brands, traditional businesses
| Pros | Cons |
| ✅ Unique traditional + digital approach | ❌ Higher retainer costs |
| ✅ Deep cultural expertise | ❌ Slower campaign execution |
| ✅ Comprehensive audience reach |
Our Rating: ⭐ 8.5 / 10
8. AdFame Solutions — Best for Budget-Conscious Regional Campaigns
AdFame Solutions specializes in affordable micro and nano influencer campaigns for budget-conscious brands targeting niche Northeast audiences. Their focus on cost-effectiveness makes influencer marketing accessible to small businesses.
Key Highlights:
- 3 years in business
- 1,000+ nano and micro creators
- Affordable campaign pricing
- High engagement rates
Services Offered:
Micro-influencer campaigns, local outreach, and budget campaign management
Who Should Get the Service:
Budget-conscious brands, small businesses, and local retailers targeting niche Northeast audiences
Industries Served:
Local retail, food, events, and small businesses
| Pros | Cons |
| ✅ Highly affordable pricing | ❌ Limited scale and reach |
| ✅ High engagement from nano influencers | ❌ Basic analytics |
| ✅ Quick campaign setup |
Our Rating: ⭐ 8.3 / 10
9. Northeast Creators — Best for Local Talent Promotion
Northeast Creators is dedicated to promoting local influencers and regional talent, prioritizing authentic collaborations with grassroots creators. They focus on community-driven campaigns that celebrate Northeast identity.
Key Highlights:
- 2 years in operation
- 800+ local influencers
- Community-focused approach
- Local talent empowerment
Services Offered:
Local talent promotion, community campaigns, and regional campaign execution
Who Should Get the Service:
Brands prioritizing local talent and authentic regional collaborations with a community focus
Industries Served:
Local brands, community initiatives, regional products
| Pros | Cons |
| ✅ Authentic local connections | ❌ Limited scale |
| ✅ Community-driven approach | ❌ Newer agency |
| ✅ Affordable pricing |
Our Rating: ⭐ 8.2 / 10
10. Social Impact Studio — Best for Purpose-Driven Campaigns
Social Impact Studio specializes in socially aware campaigns that combine creativity with purpose, focusing on cause-based marketing and CSR initiatives. They connect brands with purpose-driven creators for meaningful impact.
Key Highlights:
- 3 years of experience
- 1,200+ purpose-driven creators
- Socially aware campaigns
- CSR and cause-based expertise
Services Offered:
Purpose-driven influencer marketing, CSR campaigns, social cause marketing, community initiatives
Who Should Get the Service:
Brands with a social responsibility focus, NGOs, educational institutions, and cause-based campaigns
Industries Served:
NGOs, social causes, education, healthcare, and community development
| Pros | Cons |
| ✅ Unique purpose-driven focus | ❌ Niche market limitation |
| ✅ Meaningful brand impact | ❌ Limited commercial focus |
| ✅ Cause-based creator network |
Our Rating: ⭐ 8.4 / 10
How Did We Choose the Agencies?
Selecting the right influencer marketing agency is critical for campaign success. Our evaluation methodology focused on:
- Local Presence & Cultural Fit: Agencies with a strong Northeast footprint, capable of creating campaigns that resonate with diverse regional audiences across Assam, Meghalaya, Manipur, Nagaland, Tripura, Arunachal Pradesh, Mizoram, and Sikkim.
- Influencer Network Depth & Quality: Verified, active creators across micro, macro, and celebrity tiers with authentic engagement rates.
- Performance & Analytics: Ability to measure campaign success via engagement, traffic, and conversions rather than just likes and impressions.
- Service Range: End-to-end campaign management, content production, strategy, and reporting capabilities.
- Client Portfolio & Feedback: Agencies with proven track records, case studies, and positive client testimonials.
- Pricing Transparency: Clear fee models, campaign costs, and ROI-based packages accessible to various business sizes.
- Communication & Support: Responsiveness, account management quality, and accessibility of support channels.
By combining these factors, we ensured the agencies included in this list provide reliable, measurable, and culturally relevant influencer marketing services for Northeast India-based brands.
10 Tips for Choosing the Right Influencer Marketing Agency in North East
When selecting an influencer marketing partner, consider the following:
- Define Your Campaign Goals: Awareness, Engagement, Conversions, or Brand Loyalty? The right agency aligns its strategies to meet your objectives.
- Evaluate Cultural Fluency: Ensure the agency understands Northeast’s diverse cultures, language nuances (Assamese, Bengali, Manipuri, Khasi, etc.), and local trends, especially for regional campaigns.
- Check Influencer Authenticity: Ask how the agency verifies followers and engagement rates to avoid inflated metrics and fake followers.
- Request Analytics & Reporting: Agencies should provide clear KPIs and measurable outcomes for every campaign with transparent tracking.
- Assess Pricing Models: Compare retainer, per-campaign, or ROI-based pricing to match your budget and scale.
- Start Small: Pilot campaigns help gauge fit, influencer quality, and creative output before scaling to larger investments.
- Communication Matters: Fast response times, account management support, and transparent updates are essential for smooth execution.
- Look for Industry Experience: Agencies with relevant experience in your sector understand audience behavior and influencer trends better.
- Multi-State Coverage: If targeting the entire Northeast, ensure the agency has connections across all eight states, not just Assam.
- Regional Authenticity: Prioritize agencies with genuine local creator relationships over those using pan-India influencers without regional context.
Final Thoughts
North East India’s influencer marketing ecosystem offers diverse opportunities for brands to engage audiences meaningfully across eight culturally rich states.
Choosing the right influencer marketing agencies in Northest ensures that campaigns are not only visually compelling but also culturally authentic, data-driven, and ROI-focused.
SocialMelo emerges as the top choice for its full-service capabilities, proven track record with 35,000+ campaigns, verified influencer network, and measurable performance that combines global expertise with regional understanding.
However, the other agencies listed, from Hobo. Video’s AI-powered matching, combined with Creatorhub’s regional authenticity and AdFame Solutions’ budget-friendly options, offers excellent choices for budgets, campaign scale, and industry requirements.
By following the selection tips and evaluating agencies based on your brand’s goals, cultural requirements, and budget constraints, you can partner with the right influencer marketing agency in North East India to maximize engagement, reach, and conversions while celebrating the region’s rich cultural diversity.
Frequently Asked Questions:
Why should I hire a local influencer marketing agency in the North East?
A local agency understands cultural nuances, regional language preferences (Assamese, Bengali, Manipuri, Khasi, etc.), festival-based trends, and community values, resulting in more authentic engagement and better campaign ROI.
How much does influencer marketing cost in the North East?
Pricing varies by agency, influencer tier, campaign scope, and services offered. Packages can range from ₹10,000-20,000 for micro-influencer regional campaigns to several lakhs for full-scale celebrity or multi-state campaigns.
How do I measure the success of an influencer campaign?
Key metrics include engagement rate, clicks, conversions, website traffic, sales, and social reach. Top agencies like SocialMelo provide real-time analytics dashboards for complete transparency. Additional metrics include brand sentiment, audience growth, and content performance across platforms.
Should I choose micro or macro influencers?
Micro/Nano influencers are ideal for niche, regional, or budget-friendly campaigns with high engagement rates and authentic community connections. Whereas macro/celebrity influencers are best for brand awareness, wide reach, or pan-Indian campaigns requiring mass visibility
Which platforms are most effective for influencer marketing in the Northeast?
Instagram and YouTube dominate the Northeast influencer landscape, with strong engagement rates across fashion, lifestyle, food, and travel content. Facebook remains relevant for older demographics, while emerging platforms attract younger audiences. Regional language content performs exceptionally well on all platforms.
