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Richest YouTubers in Australia

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YouTube has become a thriving platform for Australian creators to showcase talent, build communities, and earn multimillion-dollar fortunes. From gaming and kids’ songs to fitness and VR comedy, Australia’s top YouTubers span a wide variety of genres and generations.

This list explores the Top 15 Richest YouTubers in Australia (2025), highlighting their subscriber base, net worth in USD, age, and the content that brought them fame.

Top 15 Richest YouTubers in Australia

YouTube’s rise in Australia has given birth to a diverse group of creators. From comedy skits to high-octane gaming and world travel vlogs, here are the top-earning Australian creators.

YouTuber NameNet Worth (USD)
Lachlan$2.9 billion
LazarBeam$61.3 million
Bounce Patrol – Kids Songs$60 million
Nick and Carrie$44 million
Jasmin and James$29 million
Chloe Ting$20.9 million
CKN Toys$20 million
Andy Cooks$19 million
How Ridiculous$17.3 million
HowToBasic$17 million
Primitive Technology$11 million
JoshDub$10 million
Muselk$9 million
Sam Fricker$5 million
GLITCH$4.2 million

Meet the Highest Earning YouTubers Australia 

1. Lachlan – $2.9 Billion

Subscribers: 15.3 M
Age: 29
Source of Income: Gaming content, esports org (Power), merchandise

Lachlan is Australia’s biggest YouTube success story, turning his Fortnite fame into a billion-dollar empire.

His engaging gameplay, tutorials, and collaborations attracted a massive global following.

Lachlan later launched his own esports brand, “Power,” and an apparel line that pushed his influence beyond YouTube.

Known for consistent uploads and interactive streams, he’s an icon in the global gaming world.

His net worth of $2.9 billion places him in a league of his own, making him not just a creator but a full-fledged gaming entrepreneur.

With monthly earnings of $150,840 from YouTube ads alone and over 37.71 million views monthly, Lachlan generates approximately $2.26 million annually from video advertisements.

His real estate portfolio includes a $4.4 million Kangaroo Point riverside apartment and a seven-bedroom Cornubia mansion featuring a basketball court, pool, and bar.

2. LazarBeam – $61.3 Million

Subscribers: 23M
Age: 30
Source of Income: Gaming videos, ad revenue, merchandise

LazarBeam, whose real name is Lannan Eacott, is known for his hilarious gaming commentary and satirical take on online culture.

Starting with Madden content, he exploded into the spotlight with Fortnite.

His quick edits, funny reactions, and authentic personality made him one of the top creators worldwide.

LazarBeam also collaborates frequently with other YouTubers, increasing his reach.

With over 23 million subscribers and a net worth of $61.3 million, he continues to dominate the gaming scene with humor and creative flair.

His estimated monthly earnings range from $27,900 to $52,500 from YouTube ads, with additional revenue from merchandise and brand sponsorships estimated at $500,000–$5 million annually.

3. Bounce Patrol – $60 Million

Subscribers: 33.6 Million
Age: Group Channel
Source of Income: Kids’ songs, brand licensing, YouTube ads

Bounce Patrol is a vibrant children’s music group that creates fun, educational content for preschoolers.

Based in Australia, their catchy songs, colorful visuals, and joyful performances have gained massive popularity worldwide.

The group focuses on teaching letters, numbers, and values through music.

Parents trust Bounce Patrol for safe, engaging videos, making them a go-to brand in the edutainment space.

With a net worth of $60 million and 26.77 billion total views, they’ve become one of the most successful kids’ channels globally.

Their 336 videos attract premium CPM rates ($8-$15 per 1,000 views) typical of family-friendly content.

4. Nick and Carrie – $44 Million

Subscribers: 12 M
Age: Both are 25 years old
Source of Income: Lifestyle content, sponsorships, minimalism content

Nick and Carrie are known for their calming, minimalist approach to content creation.

Their lifestyle vlogs center around intentional living, home organization, and family values.

Their sincere, unscripted videos resonate with audiences worldwide, particularly young couples and families.

With a strong YouTube following and numerous brand partnerships, Nick and Carrie have built a successful content brand.

Their estimated net worth of $44 million reflects their success in the wellness and lifestyle niche on YouTube.

After meeting on Tinder and starting on Instagram in 2019, they pivoted to YouTube during the COVID-19 lockdown.

With 16.03 billion views across 1,620 videos, they demonstrate commitment to consistent content production.

5. Jasmin and James – $29 Million

Subscribers: 18.6M
Age: 34
Source of Income: Family vlogs, travel content, branded deals

Jasmin and James have built a solid fanbase with their relatable parenting stories, travel adventures, and life updates.

Their wholesome family content stands out in a saturated niche, thanks to their strong storytelling and connection with viewers.

They often feature lifestyle reviews, honest talks, and glimpses into their personal journey.

Their YouTube success has extended to social media and brand partnerships, resulting in a combined net worth of $29 million and establishing them as one of Australia’s top digital couples.

With 27.92 billion total views across nearly 10,000 videos, they demonstrate a commitment to daily content creation.

6. Chloe Ting – $20.9 Million

Subscribers: 25.9 M
Age: 38
Source of Income: Fitness programs, brand endorsements, YouTube ads

Chloe Ting is a fitness icon who rose to prominence with her viral “Two Week Shred Challenge.

Her quick, effective workouts, especially during the lockdown, gained international traction.

Her content is accessible, body-positive, and free, making her a favorite among millions trying to stay healthy at home.

Chloe’s background in statistics and finance helped her structure her content like a brand, leading to partnerships and endorsements that contribute to her $20.9 million net worth. She’s proof that fitness can thrive on YouTube.

Her strategic approach includes creating multiple 10-minute videos rather than single long workouts, potentially generating 4x more ad revenue through increased ad placements.

With 3.43 billion views, revenue streams include YouTube ads (potentially over $1 million annually), premium memberships, and affiliate marketing partnerships.

7. CKN Toys – $20 Million

Subscribers: 19.3M
Age: Calvin (13) & Kaison (9)
Source of Income: Toy reviews, YouTube ads, merchandise

CKN Toys is run by two young brothers, Calvin and Kaison, who became global sensations through toy unboxings and superhero roleplays.  

Their fun and energetic videos appeal to children across continents.  

Their channel regularly features collaborations with major toy brands, and they’ve even launched their own toy line.  

Despite their young age, the brothers have amassed a net worth of $20 million and continue to be one of the most-watched kid influencers in the world.  

The Melbourne brothers also headline their own Nickelodeon TV show, which has been syndicated internationally.  

With 13.73 billion views across 492 videos, they attract premium advertising rates typical of children’s content.

8. Andy Cooks – $19 Million

Subscribers: 5.98 M
Age: 40s
Source of Income: Cooking tutorials, brand deals, cookbook sales

Andy Cooks (Andy Hearnden), a New Zealand-born chef based in Australia, achieved $19 million net worth after transitioning from 20+ years in professional kitchens to YouTube in November 2021.  

Named YouTube Australia’s Top Creator in 2023, his rapid rise demonstrates the platform’s potential for culinary content.  

He earns approximately $105,400 to $316,300 monthly from ads alone.  

His 1,310 videos showcase professional techniques made accessible for home cooks, filling a gap in the market for expert-level cooking content.  

With 3.37 billion views, additional revenue comes from cookbook sales, brand partnerships with kitchen equipment companies, and premium content offerings.

9. How Ridiculous – $17.3 Million

Subscribers: 23.9 M
Age: Group Channel
Source of Income: Stunts, brand deals, merchandise

How Ridiculous is an Aussie trio famous for jaw-dropping stunts, trick shots, and world records?  

From dropping objects from dizzying heights to attempting physics-defying feats, their videos mix entertainment with science and fun.  

With loyal global viewers and viral hits, they’ve built a strong brand around fun experiments and crazy challenges.  

Their high production quality and strong merchandise strategy helped them grow into a $17.3 million business, all from simply asking, “What if we dropped this from 45 meters?”. The Perth-based creators have 15.22 billion total views across 787 videos.  

Estimated monthly ad revenue ranges from $150,000 to $500,000, supplemented by merchandise sales and brand sponsorships.

10. HowToBasic – $17 Million

Subscribers: 17.7 M
Age: Anonymous
Source of Income: Comedy content, YouTube ads, viral videos

HowToBasic maintains $17 million net worth while keeping its identity completely anonymous.  

Videos with titles like “How to Bake Shepherd’s Pie” devolve into ingredients being smeared across kitchens in destructive, absurdist comedy.  

Despite (or because of) this bizarre approach, the channel’s 651 videos have built a cult following.  

With 3.94 billion views and 102,300 average likes, strong engagement attracts advertisers willing to pay premium rates for viral content.  

This chaotic channel subverts tutorial expectations, creating a unique niche in the Australian YouTube landscape.

11. Primitive Technology – $11 Million

Subscribers: 11 M
Age: Unknown
Source of Income: Wilderness content, YouTube ads, brand deals

Primitive Technology (John Plant) demonstrates remarkable efficiency with $11 million from just 96 videos.  

Operating from the Far North Queensland wilderness, he specializes in constructing structures and tools using only natural materials and his hands.  

Creating everything from mud huts to ancient furnaces, his minimalist approach features no narration, only ambient nature sounds.  

This creates meditative content that appeals to nature enthusiasts and survivalists.  

With 1.19 billion views, despite infrequent uploads since launching in 2015, his unique niche maintains strong viewer loyalty.

12. JoshDub – $10 Million

Subscribers: 10.1M
Age: 33
Source of Income: VR gaming content, collabs, YouTube ads

JoshDub made his name with hilarious VR gaming content that pushes the limits of virtual reality comedy.  

His content features titles like Rec Room, Gorilla Tag, and Blade & Sorcery, often in collaboration with fellow creators like Mully.  

JoshDub’s exaggerated reactions, skits, and chaotic gameplay have built a niche yet passionate audience.  

The Adelaide-based creator has 1.76 billion views across 337 videos.  

With over 1.2 billion total video views since 2013, revenue includes ad earnings, VR hardware sponsorships, merchandise, and brand deals.  

His comedic VR game videos became some of 2020’s most trending YouTube content.

13. Muselk – $9 Million

Subscribers: 8.88 M
Age: Early 30s
Source of Income: Gaming videos, brand deals, merchandise

Muselk (Sydney-based creator) has earned approximately $9 million as Australia’s third-largest gaming channel.  

His initial success came from live commentary on Team Fortress 2, PlayerUnknown’s Battlegrounds, and Overwatch.  

Like LazarBeam and Lachlan, Fortnite’s popularity catapulted him to mainstream success.  

With 3.84 billion views, his 2,430 videos demonstrate prolific content creation.  

His diverse gaming content keeps audiences engaged across multiple titles, ensuring sustained revenue from ads, sponsorships, and merchandise sales.

14. Sam Fricker – $5 Million

Subscribers: 5.84 M
Age: Early 20s
Source of Income: Sports content, lifestyle vlogs, brand deals

Sam Fricker, an Olympic diver turned content creator, generates approximately $128,900 to $386,800 monthly from YouTube ads.  

With 4.95 billion total views across 10,320 videos, he’s mastered consistent content production.  

Sam’s unique angle combines Olympic athleticism with lifestyle vlogging, creating content that appeals to sports fans and general audiences alike.  

His prolific upload schedule (averaging nearly one video daily) maximizes ad revenue potential.  

His Olympic credentials attract premium sponsorships from sports brands, athletic wear companies, and lifestyle products.

15. GLITCH – $4.2 Million

Subscribers: 16.7 M
Age: Group/Studio
Source of Income: Animated web series, licensing, Patreon

GLITCH is an independent animation studio from Sydney behind YouTube hits like “Meta Runner” and “Murder Drones”. 

With anime-inspired visuals and strong character-driven stories, they’ve built a global fanbase that supports them across YouTube and platforms like Patreon.  

They also license their shows and collaborate with larger creators, expanding their reach.  

With a net worth of $4.2 million and 2.16 billion views, GLITCH shows how YouTube can launch creative storytelling brands beyond traditional TV or film.  

Their 184 videos focus on consistent quality over quantity, building a dedicated fanbase that values their unique animation style.

Frequently Asked Questions:

Who is the richest YouTuber in Australia in 2025?

Lachlan, with a net worth of $2.9 billion, is Australia’s richest YouTuber.

Who is the top female YouTuber from Australia?

Chloe Ting leads the female creators with over 25 million subscribers and a $20.9 million net worth.

What kind of content is trending in Australia’s YouTube scene?

Gaming, kids’ content, lifestyle, fitness, and animation continue to perform strongly in 2025.

Do team or group channels perform well?

Yes, Bounce Patrol, How Ridiculous, and GLITCH are all successful group channels.

Conclusion

Australian YouTubers are thriving in a variety of niches, proving you don’t need to be in Hollywood to make it big. From billion-dollar gaming entrepreneurs to kids’ entertainers and fitness influencers, these creators have inspired millions and built lasting digital legacies. Whether you’re a content creator or a curious viewer, their stories show that passion and consistency can lead to massive success. Lachlan’s billion-dollar success shows the power of gaming + brand building. Kid-friendly content and lifestyle vlogs are among the most profitable niches. YouTube has space for creators of all ages, backgrounds, and formats.

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